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The director general of the GSMA, Mats Granryd, has predicted this Monday that the Mobile World Congress (MWC) of 2022, which will take place between February 28 and March 3, will achieve records “not far removed” from the pre-pandemic editions, although it will not recover them yet. In an interview with Mobile World Live, the GSMA media outlet, the employer that organizes the event, Granryd has assured that “a very good” event will take place, “wonderful”, with “lots of people and lots of energy”, despite the current incidence of the coronavirus.

On January 10, the CEO of the GSMA, John Hoffman, already assured in an open letter that the congress will be held without changes, following the protocols that were already plannedprovided that the authorities do not request any modification. Granryd stated that among the more than 1,000 speakers already scheduled, only “a small percentage” will give his conference in virtual format, while the vast majority will be in person in Barcelona.

It has also indicated that more than 1,500 companies will exhibit their products at the show. The Congress will be held “responsibly” and with the appropriate security measures, as he added, and has defended the need not to postpone the event because this will generate more “concern” than the current one.

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In a world that is increasingly dependent on technology, events like the MWC are necessary, he argued. The MWC was not held in 2020 due to the virus, while last year’s edition was held at half speed (with some 27,000 attendees, far from the 100,000 from other years) and blended.

In the 2021 edition, the organization was in charge of carrying out, together with Quirón Salud, diagnostic tests for all attendees at a time when vaccination was not yet widespread. In that of 2022, it will be the congressmen who must certify through the application of the congress that they are either vaccinated, or have recovered from the disease or have with a negative test result.

According to data provided last week by the Barcelona Hotel Guild, the city’s hotels already have 10,000 room reservations for MWC 2022, ten times more than they had for the same dates for last year. Two weeks ago, the Japanese multinational Sony announced that it will not participate in person at this year’s edition of Mobile, a loss that has led the GSMA to underline that the congress has the “Overwhelming Industry Support”.

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