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Online purchases saw an upturn with the arrival of the pandemic, which brought with it different challenges, for those companies that already had an ecommerce system and others for those that had to start implementing a catalog for online sales.

This increase in purchases through the internet has brought a demand from buyers in terms of delivery times, since the times of 24 to 48 hours are left behind, consumers require that their products be delivered in less than 60 minutes, so that last mile logistics would be a solution for companies to meet the needs of their customers.

This was stated by Gustavo Tomé, president of Fibra HD, who pointed out that the new expectations of customers regarding the delivery times of online purchases have made e-commerce sellers use new technological solutions to optimize their delivery processes.

According to the firm Statista, in Mexico the national last-mile logistics and shipping industry reached a turnover of 2.1 billion dollars at the end of 2021.

Given this, Gustavo Tomé refers that these logistics centers are presented as a solution to reduce times and improve the customer experience.

However, one of the main challenges of last-mile logistics -Tomé pointed out- is that the final stretch during the delivery process generally involves several stops so it can be removed, in addition to the need to find well-located spaces that serve as logistics hubs.

Gustavo Tomé stressed that, with last-mile logistics, companies will be able to benefit from meeting delivery times, which would bring about an increase in sales, since this “rapid delivery” scheme attracts consumer confidence at the same time as expectations. of delivery are complemented.

“Companies can get their online orders to customers faster, and customers can get their items when and where they want it”, concluded Gustavo Tomé.

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